Legal

Terms of Service

Effective date: 1 June 2026 · Last updated: 1 June 2026

1. About these terms

These Terms of Service ("Terms") govern your access to and use of the Mara website at maramiles.com, the Mara iOS app, and any connected service operated by Broadsea Media Ltd, a company registered in England and Wales, trading as Marathon Handbook ("Broadsea Media", "Marathon Handbook", "Mara", "we", "us"). By creating a Mara account or otherwise using the service, you agree to these Terms.

Our Privacy Policy is incorporated into these Terms by reference. If you do not agree to these Terms or the Privacy Policy, do not use Mara.

2. The service

Mara is a personalised running training-plan service. It generates day-by-day plans from inputs you provide, optionally pulls activity data from Strava / Garmin / Apple HealthKit to compute analytics, and offers an AI coach (Claude) that adjusts plans based on your free-text notes.

Mara is provided to help you train. It is not medical advice. Always consult a qualified medical professional before starting or changing a training programme, especially if you have any health condition that could be affected by exercise.

3. Eligibility

You must be at least 16 years old to use Mara. If you are below the age of majority in your jurisdiction, you must have permission from a parent or guardian.

4. Your account

You are responsible for keeping your sign-in credentials secure.
You agree to provide accurate information when you sign up and to keep it current.
You may not share your account with another person or let anyone else use your account.
You can close your account at any time from Settings.

5. Subscriptions and payment

Mara is offered in three tiers as part of the Marathon Handbook membership: Weekend Warrior (free), Serious Runner (paid), and Running Sicko (paid). Specific features and prices are listed on the upgrade pages and at the point of purchase.

Payments via the web are processed by Stripe through Marathon Handbook's WordPress / MemberPress installation.
Payments via iOS in-app purchase are processed by Apple and reconciled to your Marathon Handbook membership via RevenueCat.
Paid memberships renew automatically until cancelled. You can cancel at any time; cancellation takes effect at the end of the current billing period and no refund is owed for the unused portion (except where required by law).
Taxes and fees are added at checkout where applicable.

6. Acceptable use

You agree not to:

Reverse-engineer, decompile, or attempt to extract source code or training-engine internals.
Scrape Mara at a rate or volume that interferes with normal service.
Use Mara to harass, defame, or otherwise harm other users.
Upload material that infringes intellectual property or violates the law.
Use the AI coach to generate content unrelated to running training, or to elicit advice that contravenes Section 2.
Resell, sublicense, or otherwise commercially exploit Mara without our written consent.
Circumvent security or rate-limiting controls.

7. Third-party services

Mara integrates with services run by third parties. Your use of those services is governed by their own terms:

Strava: see Strava's Terms of Service and API Agreement. You authorise Mara to access your Strava data via OAuth, and you can revoke that access at any time at strava.com/settings/apps.
Garmin Connect and Apple HealthKit: governed by their respective terms; you authorise Mara to receive workout data via their APIs.
WordPress / MemberPress: your Marathon Handbook membership is the same account you use on Mara; the Marathon Handbook privacy policy and terms apply.
Apple, Google, and Stripe: govern any payment you make through them.

Mara is not endorsed by, sponsored by, or otherwise affiliated with Strava, Garmin, Apple, or Google.

8. Strava-specific obligations

Mara's use of Strava data is also governed by the Strava API Agreement. In particular, you acknowledge:

Mara retrieves Strava activity data only to render your training analytics inside Mara. We do not resell, license, or otherwise commercialise Strava data.
If you disconnect Mara from Strava at strava.com/settings/apps, Mara will stop pulling new activities. You can ask us to delete the cached copy of your Strava activities from Mara's database — see the Privacy Policy Section 8.
Where Strava data appears inside Mara, we display the "Powered by Strava" mark and otherwise comply with the Strava Brand Guidelines.

9. Content you provide

You retain ownership of the content you upload to Mara (training notes, profile photo, race results, etc.). You grant us a worldwide, royalty-free licence to host, copy, transmit, display, and process that content for the sole purpose of operating and improving Mara. This licence ends when you delete the content or close your account, except where retention is needed for legal or back-up reasons (see the Privacy Policy).

10. Intellectual property

Mara, including the training engine, the user interface, the underlying code, the AI prompts, and all associated trademarks and copyrights, is owned by Broadsea Media Ltd and its licensors. The Strava trademark and logo are owned by Strava, Inc. Apple HealthKit and related marks are owned by Apple Inc. Garmin Connect and related marks are owned by Garmin Ltd. and its subsidiaries. Nothing in these Terms grants you any right to use those marks except as expressly permitted.

11. AI coach disclaimer

Mara's AI coach (powered by Anthropic's Claude) produces text suggestions based on your free-text input and your training context. AI output is best-effort and may contain mistakes. Treat AI coach output as a starting point, not as professional coaching or medical advice. We do not warrant that the AI coach will be available at all times — it is an optional layer on top of the deterministic engine, and your plan continues to work if it is unavailable.

12. Disclaimers

Mara is provided "as is" and "as available". To the maximum extent permitted by law, Broadsea Media Ltd disclaims all warranties, express or implied, including merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the service will be uninterrupted, error-free, or that any training plan will produce specific results.

13. Limitation of liability

To the maximum extent permitted by law, Broadsea Media Ltd will not be liable for any indirect, incidental, special, consequential, or punitive damages, or for any loss of profits, revenue, data, or goodwill, arising out of or in connection with your use of Mara. Our total aggregate liability to you under these Terms in any 12-month period will not exceed the amount you paid to us for Mara in that period (or, if you used Mara only on the free tier, GBP £50). Nothing in these Terms limits liability that cannot be limited under applicable law (for example, fraud, fraudulent misrepresentation, or death or personal injury caused by negligence).

14. Indemnity

You agree to indemnify and hold harmless Broadsea Media Ltd and its officers, employees, and agents from any claim, demand, loss, or expense (including reasonable legal fees) arising from your violation of these Terms, your misuse of Mara, or your violation of any law or third-party right.

15. Termination

You can stop using Mara at any time and delete your account from Settings. Broadsea Media Ltd may suspend or terminate your account if you breach these Terms, abuse the service, or if continuing to provide the service to you would put us in breach of the law. We will give you reasonable notice unless doing so would defeat the purpose of the suspension (e.g. active abuse).

16. Changes to these terms

We may update these Terms from time to time. If we make material changes, we will notify you by email or in-app and update the "Last updated" date at the top. Your continued use of Mara after the changes take effect constitutes acceptance.

17. Governing law and disputes

These Terms are governed by the laws of England and Wales. Subject to any consumer rights you may have under your local law that cannot be displaced by contract, you and Broadsea Media Ltd agree that the courts of England and Wales have exclusive jurisdiction to settle any dispute arising out of or in connection with these Terms.

18. Miscellaneous

If any provision of these Terms is found unenforceable, the rest remain in effect.
Our failure to enforce any right is not a waiver of that right.
These Terms are the entire agreement between you and Broadsea Media Ltd about Mara, replacing any prior agreements on the same subject.
You may not assign these Terms without our consent; we may assign them as part of a corporate transaction.

19. Contact

Broadsea Media Ltd (trading as Marathon Handbook)
Registered in England and Wales
Email: hi@marathonhandbook.com
Web: maramiles.com · marathonhandbook.com